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Branding

Logo and Packaging Design for Afla Coffee

  • Client Afla Coffee
  • Date Feb 2, 2024
  • Author Paul Trueman

In our collaboration with Afla Coffee, we embarked on a journey to visually capture the essence of Ethiopian coffee culture. For the logo design, we sought to encapsulate the company's mission and heritage. By seamlessly integrating the company name 'Afla' into a coffee bean motif, we aimed to evoke a sense of identity and purpose. Additionally, we incorporated traditional Habesha Kemis patterns to pay homage to Ethiopian cultural richness, ensuring that every detail reflects Afla Coffee's unique brand story.

In the realm of packaging design,

 we aimed to convey the premium quality and authenticity of Afla Coffee's products. Drawing inspiration from Ethiopian artistry and craftsmanship, we curated packaging that exudes elegance and sophistication. From the choice of colors to the placement of logo elements, every aspect was meticulously crafted to resonate with consumers and stand out on the shelves.

Together, the logo and packaging design represent a harmonious blend of tradition and modernity, embodying the spirit of Afla Coffee's commitment to excellence. We are proud to showcase our collaboration with Afla Coffee as a testament to our expertise in branding and design. Explore our portfolio to witness the transformative power of visual storytelling with Nova Light Digital.

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